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A few months ago, a regional brand contacted me after spending over 120,000 SAR on international SEO services with limited outcomes. After implementing a specialized Saudi-focused SEO strategy, they experienced top rankings for twenty-three high-value keywords within just 90 days.
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* Correct hreflang implementation for dual-language material
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* Arabic-specific code implementation
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* Mobile optimization for right-to-left displays
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* Upgraded performance metrics for connection-limited visitors
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I invest at least a substantial amount of time each Monday reviewing our competitors':
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* Digital architecture and user experience
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* Blog posts and posting schedule
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* Online platforms engagement
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* Client testimonials and evaluations
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* Search tactics and performance
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I recommend categorizing competitors as:
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* Primary competitors (offering nearly identical products/services)
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* Secondary competitors (with some resemblance)
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* Emerging disruptors (new businesses with disruptive potential)
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For a medical clinic in Jeddah, we improved their geographic discoveries by ninety-four percent by verifying their business information was thoroughly identical in both Arabic and English throughout all platforms.
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For a premium company, we found that visual and ephemeral platforms dramatically exceeded Meta for engagement and purchases, leading to a intentional redistribution of attention that increased total results by over one hundred fifty percent.
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I use a straightforward spreadsheet to track our rivals' costs changes on a regular basis. This has already allowed us to:
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* Spot periodic price reductions
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* Recognize product bundling strategies
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* Understand their value positioning
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I recall the shock on my brother-in-law's face when he was handed a quote for 75K SAR for his company website. "It's just a site!" he shouted. Two months later, he eventually with a inexpensive 3,000 SAR site that looked terrible and couldn't convert a single lead.
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My cousin Khalid originally selected the most affordable offer for his company website, only to [Find out more](https://git.goolink.org/garrettdeberry/threesixty-company-5958/wiki/Podcast+Strategy+for+Saudi+Brand+Listeners) out later that it excluded content writing – adding an additional 8,000 SAR charge for professional copywriting.
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Last week, a café proprietor in Riyadh expressed frustration that his venue wasn't appearing in Google results despite being highly rated by customers. This is a typical problem I encounter with Saudi establishments throughout the Kingdom.
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I toured a web design company in Jeddah last quarter where they presented me the contrast between their pre-designed and custom projects. The design quality was instantly visible – the unique sites looked unmistakably more professional and impactful.
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During a recent business networking in [Riyadh digital marketing services](https://worldaid.eu.org/discussion/profile.php?id=868619), I questioned 17 business owners about their website development experiences. The budget spectrum was astonishing – from 2,500 SAR for a simple site to over 150,000 SAR for sophisticated e-commerce platforms.
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When I launched my e-commerce business three years ago, I was certain that our distinctive products would stand out naturally. I overlooked competitor analysis as superfluous – a decision that almost destroyed my entire venture.
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A friend who runs a café in Riyadh initially balked at the extra 12,000 SAR for an online reservation system, but subsequently shared me it paid for itself within a quarter by reducing staff time spent on phone reservations.
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Instead of focusing only on securing the cheapest price, think about the possible results that a professional website will produce for your business. A properly developed site is an investment that will persist in delivering value for years to come.
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Start by identifying ALL your competition – not just the obvious ones. During our research, we discovered that our biggest rival wasn't the famous company we were monitoring, but a emerging business with an unique strategy.
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Half a year into operations, our sales were disappointing. It wasn't until I chanced upon a thorough analysis about our market sector that I understood how oblivious I'd been to the business environment around us.
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Throughout my analysis, I discovered that many inexpensive websites in Saudi Arabia continue to lack adequate smartphone compatibility, notwithstanding the overwhelming use of cellphones for web access.
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Recently, I watched as three rival companies poured resources into expanding their business on a certain social media platform. Their attempts flopped as the channel turned out to be a mismatch for our sector.
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I presently employ several resources that have significantly improved our competitive research:
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* SEO tools to monitor other companies' SEO strategies
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* Brand monitoring software to track competitors' social activity
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* Digital tracking platforms to observe changes to their digital properties
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* Email capture to get their campaigns
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Not long ago, my colleague Sara got quotes ranging from 22,000 to 58,000 SAR for virtually the same business website. The variation? The pricier quotes included custom design elements rather than themed approaches.
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