For a premium company, we discovered that visual and ephemeral platforms significantly surpassed traditional networks for engagement and sales, creating a strategic redistribution of effort that improved complete effectiveness by one hundred sixty-seven percent.
Last quarter, a merchant consulted me after using over 500,000 SAR on digital marketing with minimal results. After revamping their approach, we achieved a seven hundred forty-three percent increase in value generated.
- Choose fonts specifically designed for Arabic screen reading (like GE SS) rather than traditional print fonts
- Enlarge line leading by 150-175% for better readability
- Set right-justified text (never center-aligned for main content)
- Stay away from condensed Arabic typefaces that compromise the distinctive letter forms
For a digital business, we adjusted their worldwide graphic components to more closely match Saudi UX design for Arabic websites expectations while maintaining brand consistency. This approach enhanced their design resonance by 124%.
Remarkable results:
- Snapchat outperforming Image networks for specific items
- Evening advertising substantially surpassing morning campaigns
- Dynamic content generating higher ROI than still graphics
- Mobile effectiveness exceeding computer by considerable degrees
For a global fashion company, we established a regionally-focused virtual presence methodology that incorporated subtle traditional elements. This technique increased their relationship strength by over one hundred fifty percent in only half a year.
For a clothing store, we executed a thorough platform efficiency evaluation that discovered their best performing channels were entirely distinct from their worldwide trends. This discovery allowed a shift of investment that improved their overall ROI by over two hundred percent.
Key considerations:
- Extended evaluation stages in Saudi purchase journeys
- Family influence elements in purchase decisions
- Messaging as a significant but difficult-to-track influence channel
- Face-to-face confirmation as the final buying stage
Key channel insights:
- Messaging apps as principal messaging mediums for customer service
- Temporary content performing exceptionally well for specific segments
- Video platforms consumption at notably increased levels than global standards
- Twitter significant influence on community dialogue
- Visual platforms particularly effective for lifestyle companies
For a premium company, we created a Saudi-specific attribution framework that acknowledged the special conversion route in the Kingdom. This technique revealed that their platform expenses were truly delivering 286% more value than previously measured.
Important divisions contained:
- Personal vs. group selection methods
- Information gathering extents
- Value consciousness differences
- Company allegiance tendencies
- New concept acceptance rates
Key considerations:
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Formal vs. casual Arabic employment
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Geographic dialect variations suitable for the intended users
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Honorifics application portraying appropriate deference
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Spiritual expressions applied with sensitivity
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Expressions that connect with local culture
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Repositioning action buttons to the right area of forms and interfaces
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Rethinking content prioritization to flow from right to left
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Adapting interactive elements to match the right-to-left scanning pattern
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Created a numerical presentation system that accommodated both Arabic and English digits
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Redesigned charts to flow from right to left
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Implemented visual indicators that aligned with Saudi cultural associations
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Explicitly indicate which language should be used in each input field
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Intelligently adjust keyboard layout based on field type
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Place form text to the right-hand side of their corresponding inputs
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Confirm that error notifications appear in the same language as the intended input
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Place the most critical content in the right upper corner of the screen
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Arrange information segments to advance from right to left and top to bottom
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Use stronger visual emphasis on the right side of symmetrical compositions
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Confirm that pointing icons (such as arrows) orient in the appropriate direction for RTL designs
Working with a premium company, we found that their Arabic branding was considerably lower quality than their English branding. After creating balance between the language versions, they saw a substantial growth in identity recognition among Saudi consumers.
After considerable time of implementing standard consumer categories, their enhanced locally-relevant classification approach produced a 241% improvement in campaign effectiveness and a substantial drop in marketing expenses.
Using detailed analysis for a shopping business, we identified that posts released between evening hours significantly exceeded those shared during traditional peak hours, achieving substantially better response.
A healthcare provider achieved a significant improvement in brand recognition after implementing a medium-optimized identity approach that acknowledged the special characteristics of each online channel in the Saudi context.